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Kevin Fairbanks
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We used to do a BMC for every idea before building and launching, but the past few years we tend to just build a MVP and soft launch to test the waters. If it flops we don't spend any additional time on the project. If there was some success we reevaluate.
Before entering the market, did you fill out a Business Model Canvas/Lean Canvas for your business?
Julia Doronina
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